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Having trouble getting your customers attention? This quite possibliy is the perfect solution for you ... "Be Mischievous, Get Noticed" As parents we get busy with work, children, getting food on the table etc . Sometimes we just have our minds in too many places at once. A child's solution to this, in an effort to get our attention, is to be mischievous, and, as frustrating as it is, it works. Seriously ... be honest with me ... nice cute kid being good, following the rules versus a mischievous one pushing your buttons: which one is going to get your attention every single time? I know what To View More >>

Your brand, either commercially is the some of all your parts. The way you look, the way you sound, what you do and how people perceive you. The fact that Brand is not just about a "logo" is hard for many people to understand, here I attempt to use the fire service as an example of how brands develop and live or die beyond just there name. It's hard to describe the Fire Service brand ... it's not constrained to one country, one organization or even one uniform. Each fire service feeds off the stories and identity of the next, but each retains its own approach to the emergency events they service. To View More >>

This is an image of the New Zealand Tui painted by Tatiana (Tanya) Kalnins http://www.keacreations.co.nz/ I have always been fasinated by the Tui and New Zealand Wood Pigeon. As I watch them play in the trees outside our house I am always humbled by there beauty and grace. It is funny, when I walk my dog in the morning even he will stop when he hears them and watch as if in awe as well. To View More >>

Ok what else can I say except, if you want to blow your mind go to www.ted.com. Ted is an annual conference of world class speakers sharing innovative ideas, telling stories and inspiring change. I mean everything is covered and many of the speakers from conferences over the last few years have put online for your enjoyment. Over the last few months I have listened and watched fascinated to speakers from Bill Clinton to Bono. I've been inspired by new ideas of social change in Africa, Seen Statistics brought to life in a fascinating graphical display. And learnt how my children will more than likely To View More >>

Hi Everyone. I have been away for a while, so am sorry for the absence of blog entries and thanks to those who wrote to see if everything is ok. Basically it was so busy through Europe that attending to email from home took priority and work has been silly busy since our return. The amazing thing is so much has been going on so hopefully I can catch up and share some of the stories soon. Stay well and look after yourself Stephen To View More >>

A few days ago I posted about how " I've always wanted to be the drummer boy ". I also hope that I continue to not take life to seriously. This is the sort of people I want to hang out with when I am older. To View More >>

«The simple things are also the most extraordinary, and only wise men can see them.» THE ALCHEMIST To View More >>

The eternal question of life for many people is "how do I find the energy for that"? Here I share my thoughts and what we can learn from children. One of the most common things I hear parents say of their children, as the little ones rush past, is : "OMG the energy ... If only we could bottle it" I wonder what it is that causes us to have unlimited energy as children, but as we get older our energy wanes ... or at least, should I say, that's what happens to some of us. If you look carefully you'll notice some really big differences between how children spend their time and how most adults do. They To View More >>

I was reading Paulo Coelho's blog today, and came across a wonderful post from a few days ago, discussing ones "personal legend". It is a wonderful reminder of our need to pursue what is deep within us, what it takes and why some fail. Like so much of his writing, I would thoroughly recomend taking a few minutes to read it. Conversation with the master the personal legend To View More >>

FilmFellas from Steve Weiss, Zacuto USA on Vimeo. I just came across this short film by Steve Weiss, that I thought was amazing and wanted to share. Watch it now and tell me what you think. It's a discussion over dinner about the future of movie making and TV vs publishing films on the internet. I found it profound, I mean think about the contrast between the desire to have your work seen on the big screen, a goal most film makers aspire to but few reach versus the ability to publish tomorrow on the internet and be seen by millions. Oh and BTW isn't the quality of Vimeo mind blowing. just To View More >>